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Drive these cars @ 40 paise per km!

March 18, 2008
On the company's inception

Bengal Enamel was set up in 1921 by Colonel Dwijendra Bhattacharya with nationalist leader Acharya Prafulla Chandra Roy as its first chairman. The company soon became a name to reckon with for its enamelled and other ware like plates, mugs and waterbottles for households and the army. Business runs in the blood of colonel's grandson Ganguly and he decided to carry forward his ancestor's legacy.

The as yet unnamed electric beauty from the Tara International stable.
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