No. 10: MIGROS
Migros is one of Switzerland's largest supermarket chain. The Federation of Migros Cooperatives, which owns Migros chain of superstores, ranks number 10 in the world in terms of reputation.
The overall rankings are based on the companies' performance on seven dimensions --- workplace, citizenship, governance, products/services, innovation, leadership and performance.
The global leader Toyota has topped on four dimensions. Among Indian companies, Infosys is ranked fifth in citizenship and leadership categories and fourth in governance and products/services.
Tata Group has been ranked fifth in governance and third in leadership.
Reputation Institute is a private advisory firm specialising in corporate reputation management and Global Purse is its flagship research study conducted annual with about 60,000 consumers in 27 countries, from which it derives the rankings of world's most reputed companies.
The institute said that general public tends to rate makers of consumer products, computers and electronics well above the global mean.
"By contrast, communications companies and utilities largely anchor the bottom of the distributions. Companies operating in these sectors face an uphill battle in communicating with the general public," it noted.
Financial companies also face similar uphill battle, the report said, adding that pharma, conglomerate, raw materials, airline, food/tobacco and chemical industries hover around the middle of the ranks globally.
Text: PTI
Image: A Migros supermart in Switzerland. | Photograph: AFP/Getty Images
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