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Home > Business > Business Headline > Report

CII for focus on growing markets

BS Corporate Bureau in New Delhi | April 02, 2003 13:12 IST

The Confederation of Indian Industry highlighted the need to design different export strategies for high growth export sectors and high growth markets to boost exports and to capture 1 per cent market share by 2007.

Arun Bharat Ram, chairman of CII's International Committee, said the government must focus on emerging markets and also work out investment strategies for these markets.

"We must identify high growth markets and then devise separate strategies for separate markets," he said.

Bharat Ram pointed out that India must target incremental exports to markets like the US, the EU and ASEAN countries.

Speaking at a post-Exim policy session, Bharat Ram said the government should also promote large-scale sourcing from India.

The industry body also underlined the need to build a strong national brand in the global markets while boosting the small and medium enterprises in the global markets.

He also said China was a key market for India and that CII would be opening its office in Shanghai to promote trade in the country.

He said CII would be forming an India Club to promote the India brand in the international markets.


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