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May 10, 2001
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Brokers chant 'time-to-invest' mantra, expand

Sangita Shah

Brokerages are braving the bumps on the bourses and casting their net wide. They are wooing sub-brokers, franchisees, and clients in an all-out bid to increase market share. And how do they plan to achieve this amid the turbulence?

By convincing investors that now is the time to invest -- when the best stocks are available at throwaway prices -- and make a killing when the bourses curl into an upward spiral.

While at least half-a-dozen brokerages are firming up plans to expand, UTI Securities Exchange, Motilal Oswal Securities, and Falcon Brokerage have made their intentions public.

Moreover, the country's markets are set to adopt the best international practices and brokers with professional approach will only survive in the coming days.

According to Motilal Oswal, managing director, Motilal Oswal Securities, "This is the right time to provide quality service and advice to clients when the markets are too volatile and investors are seeking guidance. In fact recently, we strengthened our team by increasing the employee number."

Brokerages have based their high confidence level on their ability to seize crucial opportunities in the market backed by high standards of service and transparency.

"This is the right time for professionally run brokerage houses to impart guidance for best entry and exit time along with risk management strategies," Nitish Vakharia, managing director, Falcon Brokerage, said.

The markets are ever evolving, becoming increasingly dynamic with various influencing factors. The future can only bring even more complex investment opportunities and process, requiring far more sophisticated aids, and brokerage houses are gearing up to take up the challenge despite the present turmoil on hopes of better future.

According to Arun Khurana, assistant vice president, UTI Securities Exchange, " Retail is where the future is and the time is ripe to tab the segment when they are in need of quality service with an assurance of safety of their funds."

Adoption of intricate tools and techniques, which are the characteristics of the Indian marketplace, will only help the intermediaries to work towards assigning risk profiles and adopt suitable risk management techniques in the near future.

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