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A few successful numbers however do not a play make.

'Is there place for Bollywood in West End?' asked the influential Time Out magazine, while announcing the premiere. Calling the $7 million musical production, Lloyd Webber's 'biggest gamble yet,' the publication also added, 'there is no rush yet for tickets.'

According to Lloyd Webber, "There is a lot of anticipation from people about the project. The ordinary British Western audience is not buying tickets yet. They have no idea whether it will be a (sitar maestro Pandit) Ravi Shankar concert or not."


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