Vanita Kohli Khandekar

All stories by Vanita Kohli Khandekar

'Human Attention Span Is Now Less Than Goldfish's'

'Human Attention Span Is Now Less Than Goldfish's'

Rediff.com2 days ago

'What scares me is the fact that there is so much content that people have content indigestion.' 'How do you entice people who have indigestion of content?'

Is Karan Johar Planning To Sell Dharma?

Is Karan Johar Planning To Sell Dharma?

Rediff.com16 Oct 2024

Much of the discussion is happening at a "family level, not a corporate level". That means it is an Ambani or a Goenka in direct talks with Johar.

'We Attribute Success To The Star, Failure To The Director'

'We Attribute Success To The Star, Failure To The Director'

Rediff.com5 Oct 2024

'Our analysis of success, like failure, is so reductive and so one dimensional that we don't look at the bigger picture.'

'The Audience Can't Be Tricked'

'The Audience Can't Be Tricked'

Rediff.com29 Aug 2024

'In the audience's mind there is no urgency to go see a film in the theatre.' 'If you pay for social media buzz it does not convert into bums on seats.'

'In All Oscars We Have Won, India Has Played A Role'

'In All Oscars We Have Won, India Has Played A Role'

Rediff.com28 Aug 2024

'When I started to step into the West in 2006, I believed India was not going to be the back end.' 'I understood that no film-maker wants to believe that they are outsourcing their creativity to a low-end place.' 'The application of technology in the hands of our Indian artistes is identical to any of our artists in the West.' 'Nobody in the world can say this shot was done in India and that in London.'

Will Fans Make Pushpa 2: The Rule A Success?

Will Fans Make Pushpa 2: The Rule A Success?

Rediff.com6 Aug 2024

'Fan armies are not just followers; they are a force of nature.'

The Most Watched OTT Series of 2024 Is...

The Most Watched OTT Series of 2024 Is...

Rediff.com20 Jul 2024

Non-fiction continues to grow with the most-watched unscripted show, Bigg Boss OTT S3 getting more than half the viewership that Panchayat (S3) got.

The Rise Of The Mid-Range Movie Hit

The Rise Of The Mid-Range Movie Hit

Rediff.com17 Jun 2024

While super hits like Jawaan are missing this year, it has been filled with a range of medium-range hits such as Crew, Teri Baaton Ne Uljhaa Diya and Guntur Kaaram, observes Vanita Kohli-Khandekar.

Guess How Many Movie Tickets Were Bought!

Guess How Many Movie Tickets Were Bought!

Rediff.com2 May 2024

More than 157 million Indians watched at least one film in the theatre in 2023.

'India Is The No.1 Country Outside The US...'

'India Is The No.1 Country Outside The US...'

Rediff.com10 Apr 2024

'India has the largest slate of local original content outside the US.'

Why's Mukesh Ambani Betting Big On Media

Why's Mukesh Ambani Betting Big On Media

Rediff.com28 Mar 2024

Could it be about clout? Given its size and influence, RIL doesn't need the media for that, notes Vanita Kohli-Khandekhar.

Disney-Star & RIL JV will see loss of $400 mn on $3.5 bn revenue next FY

Disney-Star & RIL JV will see loss of $400 mn on $3.5 bn revenue next FY

Rediff.com20 Mar 2024

Both sports and digital will drag down the healthy operating margins that entertainment television continues to make.

Can Uday Shankar Recreate At Reliance-Disney What He Did In Star TV?

Can Uday Shankar Recreate At Reliance-Disney What He Did In Star TV?

Rediff.com11 Mar 2024

'The whole narrative will change from TV is dying to TV-plus-digital is the future.'

Digital to overtake TV in revenues by end of 2024

Digital to overtake TV in revenues by end of 2024

Rediff.com6 Mar 2024

It has been a slow year for the Indian media and entertainment (M&E) business. After two years of double-digit growth, it grew at just about 8 per cent in 2023 over 2022. It now stands at Rs 2.33 trillion in advertising and pay revenues.

How Smart TV Is Changing India

How Smart TV Is Changing India

Rediff.com23 Feb 2024

The way video is being watched and monetised is changing. This is the first thing that stands out as the penetration of smart TVs continues to rise.

'Once in a blue moon you get a lottery like Animal'

'Once in a blue moon you get a lottery like Animal'

Rediff.com11 Jan 2024

'It has never happened that all Top 5 songs on Spotify are from one film. On the Ormax list, the Top 9 are from Animal.' 'The music is good, sure. But everything has taken off with Animal the film.'

If Ambani Buys Disney Star...

If Ambani Buys Disney Star...

Rediff.com18 Nov 2023

Assume Voot, JioCinema and Disney+ Hotstar are merged into one entertainment app, and you have a streaming service with more than 233 million unique visitors. That is a reach just under half of India's largest streaming app: YouTube. 'This level of consolidation does not exist even in the US.'

How Netflix Finally Got It Right In India

How Netflix Finally Got It Right In India

Rediff.com20 Sep 2023

Its success script: Investing more in local content ecosystem; growing its partnership footprint.

How BIG Is Anime In India?

How BIG Is Anime In India?

Rediff.com30 Aug 2023

'Our research shows that 60 per cent of the growth and interest in anime will come from India for the next few years.'

'One film out of X number of films works and...'

'One film out of X number of films works and...'

Rediff.com7 Aug 2023

'...you start running after the star.' 'If the star says yes to the film, the ecosystem supports it.' 'The biggest cog in the wheel of the ecosystem is the audience and we forget that.'

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