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Affectionately called 'Amma', the 63-year-old former chief minister was very particular this time in not letting the anti- Dravida Munnetra Kazhagam votes get split and went out of her way to make room for allies. She proved her mettle once again by roping in smaller parties and caste-based outfits.
Complete Coverage: Assembly Elections 2011
However, the AIADMK's chief's plan of launching her campaign early ran into a rough weather after her allies virtually threatened to pull out of the combine due to differences in constituencies alloted to them. Later, she hit the road from Srirangam, her ancestral town from where she romped home on Friday.
And when the DMK announced freebies like mixer and grinder, she also joined the populist bandwagon and announced a slew of freebies, which neutralised the DMK's calculation of winning people's hearts by the manifesto.
Jayalalithaa, criticised for not sharing platform with her allies, proved them wrong this elections when she jointly addressed a huge public rally in Coimbatore with a battery of national and state leaders like Communist Party of India-Marxist's Prakash Karat, CPI's Raja and Telegu Desam Party chief Chandrababu Naidu. However, Vijayakant did not attend the rally, but sent his representative.
Also, the AIADMK reached out to the people by picking up issues like power cuts and alleged rowdyism at local level to strike a chord among the public. And it worked too as it is evident from the results.
Known for taking hard and tough decisions either in government or in party affairs, Jayalalithaa is described as "iron lady" and "Margaret Thatcher of Tamil Nadu" by her followers.
Brought to public life by her mentor and AIADMK founder late M G Ramachandran to help her overcome the loss of her mother Sandhya, Jayalalithaa was first appointed a member of the nutritious noon meal scheme monitoring committee in 1982.
She was chosen Rajya Sabha member as the AIADMK's representative the same year after which she never looked back. However, Jayalalithaa was removed as the AIADMK Propaganda Secretary by MGR in 1987, when he also sacked senior leader S D Somasundram from the party for anti-party activities.
Making her film debut in well-known director Sridhar's Venniraadai, she acted in more than 300 films in Tamil, Telugu, Kannada and Hindi in a career spanning three decades. She had paired with all top heroes including her mentor MGR and Sivaji Ganesan, but most of her films were with MGR.
When MGR was busy with the governmental work, he wanted somebody to interact with the party cadre on his behalf and chose Jayalalithaa and made her party's propaganda secretary.
But MGR's move drew protests from the then party stalwarts like R M Veerappan and late S D Somasundram, who, however, later turned her followers when she first became chief minister in 1991.
Claiming she was MGR's true political heir, Jayalalithaa split the party. In the then assembly election, her faction won 23 seats, while that of Janaki just one seat.
In the 1991 election, AIADMK and Congress forged an alliance. The assassination of Rajiv Gandhi midway through the polls resulted in a sympathy wave for the Congress and anger against the Dravida Munnetra Kazhagam, which was considered a supporter of the Liberation Tigers of Tamil Eelam.
Known for her pro-Hindutva leanings, Jayalalithaa was one of the few political leaders barring the Bharatiya Janata Party and Shiv Sena to openly support kar seva at Ayodhya.
Her first tenure as chief minister was marred by controversies, first when she conducted her foster son V N Sudhkaran's marriage extravagantly, then later when she accused the then prime minister P V Narashmiha Rao of being 'inept'. But in 2001, she returned to power in Tamil Nadu and almost immediately began making overtures to the BJP, much to the discomfiture of its allies.
But after the 2004 Lok Sabha elections when her party was trounced by the DMK-Congress combine in all the 39 seats, she allowed animal sacrifices in temples and restored free power supply to farmers.
She disliked criticism and has filed many defamation suits against various newspapers.