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Aishwarya Rai Bachchan travelled to Hyderabad on December 19 to launch a new boutique of Longines, a luxury watch brand that she endorses.
The new boutique is located at Jubilee hills.
Click Next to see more pictures of the launch.
Dressed in a beige embroidered sari, the brand ambassador was escorted by security to the venue.
Several fans had gathered at the venue to catch a glimpse of their favourite celebrity.
The actress has been associated with the brand for more than a decade.
Apart from Longines, the actress also endorses Kalyan Jewellers.