Spotted: Aishwarya Rai Bachchan in Hyderabad

Aishwarya Rai Bachchan travelled to Hyderabad on December 19 to launch a new boutique of Longines, a luxury watch brand that she endorses.

The new boutique is located at Jubilee hills.

Click Next to see more pictures of the launch.

Dressed in a beige embroidered sari, the brand ambassador was escorted by security to the venue.

Several fans had gathered at the venue to catch a glimpse of their favourite celebrity.

The actress has been associated with the brand for more than a decade.

Apart from Longines, the actress also endorses Kalyan Jewellers.