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Bollywood actresses, in all their glamorous glory are fast emerging as the most favoured models for jewellery ads.
With A-list leading ladies vying for maximum attention with TV/print ads, dressed in the finest of clothes and precious gems, it's a sight one can't miss.
Here's looking at the hottest jewellery models from Bollywood!
Kareena Kapoor
Still revelling in the afterglow of marital bliss, Kareena Kapoor is as good an example of new brides as they come.
Dressed in bridal red and stunning ornaments, the actress poses for Gitanjali Parineeta.
In one of the more recent ads of Nakshatra's Divine Luck range of jewels, Katrina poses in pristine white, perfectly complementing the sparkling diamonds.
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After a haitus from work, Ash made a splash with a striking look for her first endorsement post delivery.
Posing for Kalyan hewellers, the actress was a vision in ethnic jewels, braided hair accessorised with gajra and minimal makeup.
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Actress-singer Priyanka Chopra shows off her toned back in a print ad of Asmi Diamond Jewellery.
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Sonakshi Sinha, who's made a career out of portraying village belles on onscreen, models for D'Damas in Indian finery.
Anushka Sharma endorses Gitanjali jewellert with her her mild-and-peaches charm and some fine Indian outfits.
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Housefull 2 actress Shazahn Padamsee lends her oomph to Giantti jewels in a sparkling necklace and an off shoulder dress.
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Preity Zinta may have become a rare sight on screen but has her share of endorsements to keep her busy.
The Ishkq In Paris actress lends her innate charm to Gitanjali True Platinum.
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Always the oen to favour dresses and shorts at social do, Ameesha Patel dons a sari and gold jewellery for Shuddhi jewels.
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Maanyata Dutt features along side actor husband Sanjay Dutt in the latest ads of Sangini Diamond Jewellery.
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