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If you thought vanity is a female preoccupation, think again. Bollywood's macho population is just as obsessed with fashion as the leading lady in tow.
Be it glittery shirts, neon shoes or coloured pants, you got it. Gone are the days when our heroes refused to look beyond shades of black, blue, and khaki or at the most, white, when it came to trousers.
Here's a lowdown on the latest trend currently endorsed by the biggest and best of tinsel town.
Aamir Khan
Pray, what is one of Santa's elves doing on the red carpet? Jeez, Aamir! Seven months to go before Christmas, what's your excuse?
Love me, love my red jeans appears to be Salman Khan's mantra.
The Bodyguard star has worn every shade of red on the big screen, stage (IPL 5 launch, remember?), ramp and red carpet but to his credit, he actually pulls it off.
One of Bollywood's most fashionable stars is leaving no stone unturned to go dhinchak with his upcoming Rowdy Rathore.
He's worn his jeans in nearly every conceivable shade of garish from fuchsia to parrot green, which makes this lime green version on the left seem so agreeable in comparison.
The junior-most RK works his bohemian charm to make a dashing statement in a pair of burgundy jeans on the cover of a movie glossy.
Perhaps it's Hrithik Roshan's enduring reputation of a clothes horse that makes him just the guy to sport this shade of electric purple for a look that seems to take inspiration from Pappu Pager.
SRK is not Adonis but he sure has the charisma to work up the most flamboyant of clothes.
We think the man looks absolutely adorable in these bright orange/red cargos.
Unlike his performances, Bobby Deol's range in fashion is most impressive. Who else would look this dishy in these gloriously flashy purple pants?
No story on coloured pants would be complete without the mention of its forefather.
Govinda's notorious dressing sense may have earned him a lot of flak in his hey days but he seems to be the unsung inspiration behind all these afore-mentioned instances.
Red, pink, green, yellow, purple, orange, Chi Chi has been there, worn that.