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Painting B-town red in style!
Fads and trends come and go but red, like an evergreen lover boy onscreen, never goes out of style.
Which explains why so many leading ladies in Bollywood go red when it's time for a radical makeover.
Take a look!
Gearing up for her next, the Remo D'Souza-directed dance musical ABCD 2, Shraddha Kapoor gets into the groove with exhaustive dance lessons and that hint of red in her luscious mane.
Fitoor actress Katrina Kaif made waves with her brief turn at Cannes.
Even the red overdose didn't deter her fans from admiring her flawless appearance.
Bipasha Basu perfected the beach look much before it became a mainstream staple.
Those red extensions only accentuate this bold actress's non-conformist ways.
Her dreamy pictures attest to her Instagram handle, Asli Sona.
This spunky bob bathed in red is pure gold indeed, like the rest of Sona's Insta shenanigans.
Even her supposedly futuristic, fiery red hairdo failed to salvage the disaster that was the launch vehicle of her then beau Harman Baweja.
At least PeeCee got a fun makeover out of it.
Shilpa Shetty made sure all eyes were on her during the London premiere of Anurag Basu-directed Life... In A Metro back in 2007, thanks to that flattering lehenga and red hair.
Huma Qureshi adds a touch of vintage glamour to her red hair by way of an ornate bun that she pairs with a striking evening gown.
And just how adorable Shamitabh debutante Akshara Haasan looks here in a really edgy cut and colour?
Ash spices her all-black look up with red hair.
Tanishaa Mukerji goes all the way in red and big curls as she arrives for a starry brunch.