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A contestant on a Pakistani reality TV show died while meeting a challenge for the show, a spokeswoman for the show's sponsor has revealed.
Fareshte Aslam, the information officer for Unilever Pakistan, said that Saad Khan was swimming across a lake in Bangkok with a 7 kg backpack, when he shouted for help and drowned.
According to Bangkok's Kom Chad Luek newspaper, his co-contestants and the crew were unable to save the 32-year-old due to the murky waters of the Thai capital, reports Times Online. Khan's body was later discovered by divers, and returned to his family in Karachi.
Investigators are probing whether the cause of the death was accidental or negligence.
Khan, after being eliminated, had made a comeback on the programme for a special task to bag a spot in the finals.