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Brands across the world are using social-media tools to attract customers and retain their loyalty. From Facebook to Twitter, companies are going all out to create brand loyalty.
Here we take a look at 20 brands that are way ahead of the pack on Twitter.
Source: Business Insider
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Whole Foods
Followers: 2,732,000
Tweeting since: June 16, 2008
Global rank: 1
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Starbucks
Followers: 2,625,000
Tweeting since: November 29, 2006
Global rank: 2
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Samsung
Followers: 2,016,000
Tweeting since: May 12, 2011
Global rank: 3
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Jet Blue
Followers: 1,676,000
Tweeting since: May 30, 2007
Global rank: 4
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Toms
Followers: 1,666,000
Tweeting since: June 4, 2008
Global rank: 5
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Etsy
Followers: 1,652,000
Tweeting since: November 19, 2008
Global rank: 6
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Woot
Followers: 1,634,000
Tweeting since: January 30, 2007
Global rank: 7
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Southwest Airlines
Followers: 1,355,000
Tweeting since: July 2, 2007
Global rank: 8
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Playstation
Followers: 1,329,000
Tweeting since: November 27, 2007
Global rank: 9
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Research In Motion (BlackBerry)
Followers: 998,000
Tweeting since: April 29, 2008
Global rank: 10
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Pepsi
Followers: 848,000
Tweeting since: December 15, 2008
Global rank: 11
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Verizon Wireless
Followers: 746,000
Tweeting since: July 24, 2009
Global rank: 12
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Coca-Cola
Followers: 566,000
Tweeting since: March 26, 2009
Global rank: 13
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American Express
Followers: 533,000
Tweeting since: May 26, 2009
Global rank: 14
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McDonald's
Followers: 516,000
Tweeting since: September 2, 2009
Global rank: 15
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Nike
Followers: 475,000
Tweeting since: November 18, 2011
Global rank: 16
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Delta
Followers: 340,000
Tweeting since: May 10, 2007
Global rank: 17
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Target
Followers: 338,000
Tweeting since: November 11, 2009
Global rank: 18
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Adidas
Followers: 285,000
Tweeting since: February 8, 2009
Global rank: 19
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Best Buy
Followers: 266,000
Tweeting since: November 19, 2008
Global rank: 20