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Amul advertisements are among the best ad campaigns in India. Entertaining and captivating, these ads have made lasting impressions since decades.
The Amul advertisement journey began in 1966, when the company approached Sylvester daCunha to design a new ad campaign for Amul Butter.
He designed an ad campaign with a series of smart and witty topical ads, which became a huge hit. Manish Jhaveri has been writing the scripts for these hoardings since 1995.
Take a look at some of the best Amul ads in 2012...
Photographs, courtesy: Amul
Freedom to express our views on social networking sites, Noevember 2012.
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Steep hike in taxi and auto fares, Ocotber 2012.
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Sun TV Network acquires IPL team Deccan Chargers, October 2012.
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Diesel price hike during September 2012.
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Tribute to Dr.V. Kurien, Father of the White Revolution - Sept 2012.
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Mumbai Monorail project accident at Andheri, September 2012.
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Cap on SMS, FB and Twitter - August 2012.
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Latest 'Coalgate' scam - August 2012.
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Proposal to ban horse carriages in Mumbai - July 2012.
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Cover of the latest edition of Time magazine - July 2012.
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Gutkha, Paan masala ban comes into effect in Maharashtra - July 2012.
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Launch of Amul's coffee table book, June 2012.
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Nationwide Bandh to protest against the recent hike in petrol prices, June 2012.
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Rupee closes at an all time low against the US Dollar - May 2012.
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Steep price in Petrol prices, May 2012.
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Recently announced Union budget, March 2012.
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Controversial railway budget, March 2012.
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An exodus of pilots of one of the leading airlines, February 2012.
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DGCA report on safety norms not being followed by Airlines, January 2012.