Saral Rozgar job card launched in West Bengal

IT services major Tech Mahindra Ltd on Tuesday announced the launch of 'Saral Rozgar' cards in West Bengal with aim to create a common pool of jobseekers and job providers with about 4000 job openings.

'Saral Rozgar' is a mobile job marketplace that helps blue collared and entry-level job seekers to connect to mainstream employers anywhere in India via mobile in their own language in an affordable manner, Tech Mahindra, head mobility business, Jagdish Mitra said in Kolkata on Tuesday.

"Currently, there are 4000 job openings in in this region which will increase to 15,000 by end of the year.

“Job seekers can now easily access the service by buying the Saral Rozgar card for Rs 50 and registering through a simple voice call in their preferred language," he said.

The company helps jobseekers create their digital presence to connect them to potential employers calling through the call centre.

Additionally, SMEs or entrepreneurs can also reach them through voice calls, he said.

Nationally there are over 37 crore (3.7 million) blue collared workers currently who are unskilled or semi-skilled.

"Presently Saral Rozgar has over 100,000 job openings in more than 100 job categories at pan-India level," Saral Rozgar head Mayuk Dasgupta said.

Some of the large corporates are taking benefit of the digital blue-collared job marketplace, the company said.

Mitra said the company had already tied up with National Skill Development Corporation and were in talks with state employment exchanges also.

Tech Mahindra Regional HR head Atreyi Banerjee said the launch began from thE city but will expand its point of sales of the Saral Rozgar job cards in other cities of eastern region in the near future.