India Today, Bloomberg tie up for TV

The India Today group is planning to launch a business channel in association with Bloomberg, the US-based data, business news and analysis provider.

Sources close to the development said the business news channel would be introduced shortly.

It is learnt that the Mumbai-based subsidiary of Bloomberg LP, US, has formed an alliance with TV Today Network.

The India Today group formed TV Today Network in 1988 to foray into the electronic medium. It is not clear whether Bloomberg will have equity participation in the venture.

TV Today Network CEO G Krishnan was not available for comments as he was abroad. It is also learnt that the top team for the venture is being put in place.