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The recall of faulty batteries present in more than 4 million Dell notebooks is turning out to be as famous as the global PC giant itself on the world wide Web.
DellBatteryProgram.com, the website launched to determine the faulty models and for subsequent replacement order, attracted 1.26 million visitors on August 15 in the US alone, the next day after Dell announced the recall, the global Internet data monitoring firm comScore Networks said on Thursday.
In comparison, the company's official website Dell.com attracts 1.39 million average daily visitors in the US, based on the previous month's data.
Dell announced on Monday it would recall 4.1 million lithium-ion batteries, saying these batteries made by Japan's Sony could overheat, smoke and catch fire.
The company added that its customers could log on to dellbatteryprogram.com to determine if their notebook models have the batteries in question subsequently place their order or the battery replacement.
Dell was scheduled to release its June 2006 quarter results later on Thursday.
About 72 per cent of traffic to DellBatteryProgram.com on August 15 originated from work locations, while 24 per cent came from home locations, and the remaining 5 per cent from university locations, comScore Networks' Senior Analyst Andrew Lipsman said.
In comparison, 48 per cent of total US Internet traffic on the same day came from work computers, 46 per cent came from home and 6 per cent came from university locations.
Dell has said most of the cases of faulty batteries are expected to be in the US, China and Japan and its notebooks in India are unlikely to have been affected.Do you want to discuss stock tips? Do you know a hot one? Join the Stock Market Investments Discussion Group