Fly Jammu-Delhi @ Rs 1,499!

Air Deccan will begin daily flights between Jammu and the national capital from Wednesday with an inaugural one-way fare of Rs 1,499 till March 8.

Aiming at capturing the pilgrim tourism market at Vaishnodevi, the no-frill carrier said its fares at the later stage would be based on the dynamics of the market.

Air Deccan already has a helicopter base at Katra, from where close to 400 pilgrims are flown to the temple each day.

"We see a huge potential due to the traffic that exists between Delhi and Jammu and our aggressive pricing structure," airline CEO Capt G R Gopinath said in a statement.

He said an evening flight could also be introduced if there was adequate demand.