To rev up sagging sales, Tata Motors on Wednesday launched eight upgraded models of its different passenger vehicles, including the CNG version of its entry level small car Nano.
The company has also introduced new CNG versions of the hatchback Indica and entry level sedan Indigo along with refreshed versions of the two models in diesel options.
Also, the company introduced refreshed models of its sports utility vehicle Safari Storme and utility vehicle Sumo Gold.
"The market has been bad in the past two months but since then there has been some improvements. We hope to recoup with these new models as they have been done
with extensive customer feed back," Tata Motors Managing Director Karl Slym told reporters in Pune.
The Nano, Indica and Indigo variants, including CNG, are ready for shipments, while Safari and Sumo will be in the next three months, he added.
Tata Motors hasn't announced the prices of the new vehicles yet. This is the first time that the company has introduced such a large number of new vehicles on a single day.
The company has been witnessing declining sales in a market, which has been on a prolonged slump.
In May Tata Motors had reported 23.37 per cent decline in total vehicle sales at 49,304 units. Its total passenger vehicle sales in the domestic market stood at 11,134 units in May, down 45.69 per cent from 20,503 units in the same month last year.
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To rev up sagging sales, Tata Motors on Wednesday launched eight upgraded models of its different passenger vehicles, including the CNG version of its entry level small car Nano.