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German luxury car manufacturer Audi on Wednesday said it has slashed the price of its A6 range by up to Rs 2.10 lakh and will start marketing a locally assembled sedan in India by December.
The company, which will also be launching the new A4 sedan in India next year, is planning to start local production of the vehicle by end of 2008 at group company Skoda's Aurangabad plant as it aims to sell about 3,000 units across its portfolio in the country by 2010.
"With the start of local production we are trying to give our customer the best. Our initial capacity is about 300-400 units of A6 in the next 12 months and if necessary it could be increased depending on demand," Benoit Tiers, managing director, Audi India told PTI.
The company is also passing on the benefit of locally assembling the sedan to customers with price of the whole Audi A6 range being reduced between Rs 1.40 lakh up to Rs 2.10 lakh depending on the engine. Audi A6 will now cost between Rs 38.90-45 lakh (ex-showroom Mumbai, inclusive of VAT).
He said Audi plans to launch the A4 sedan in India next year, which will be assembled here by the year-end. "Initially A4 would be brought in as a fully built unit but we have started initial activities for its local production," he said.
Tiers said Audi is looking to sell 3,000 units across its product portfolio, including luxury sedans A4, A6 and A8, sports car TT Coupe and sports utility vehicle Q7. The locally produced Audi A6 starts with an additional choice of two new engines -- 2.8 FSI V6 and the 2.7 TDI V6.
The company said A6 sedan will available to order at the exclusive Audi dealerships in Delhi, Gurgaon, Mumbai, Pune, Bangalore, Hyderabad and Chandigarh and the first A6 models will be delivered to customers in December 2007.