Anil Ambani's Reliance [Get Quote] Communication on Sunday launched GSM services in Mumbai and offered free talk-time worth Rs 900 spread over three months.

"New subscribers would get Rs 10 talk-time every day for the first 90 days and we have offered tariffs of Re 1 a minute for local calls. STD would cost Rs 1.50 per minute on any network," Dinesh Gulati, the head of Western region, said.

After consuming Rs 10 during the day, the subscribers can use top up cards with denominations ranging between Rs 10 to Rs 500 with the same tariffs.

Ambani said: "In 2003, Reliance changed the face of the telecom sector in India. Through our nationwide GSM launch coupled with the company's continued focus on our number one CDMA network, we will once again endeavour to rewrite the rules of the industry by offering an unbeatable coverage, quality services and above all the value for their money."

Customers will also get unlimited calling on Reliance network (both GSM and CDMA) absolutely free between 10 PM to 6 AM through out Mumbai, Maharashtra and Goa, giving access to seven million Reliance phones in the region.

The new GSM SIM cards would be available for Rs 25 with a validity of six months, Gulati said, adding the initial plan has been designed keeping in mind the subscribers in sub-Rs 300 mobile expenses.

He said the company was working out various other pre-paid tariff plans and would announce during the next three months.