Dhirubhai Ambani, founder of the Reliance Industries, was no ordinary leader. He was a man who gave management a whole new "ism".
There is a new "ism" that I've been meaning to add to the vast world of words for quite a while now. Because, without exaggeration, it's a word for which no synonym can do full justice: "Dhirubhaism".
Inspired by the truly phenomenal Dhirubhai H Ambani, it denotes a characteristic, tendency or syndrome as demonstrated by its inspirer. Dhirubhai, on his part, had he been around, would have laughed heartily and declared, "Small men like me don't inspire big words!"
There you have it - now that is a classic Dhirubhaism, the tendency to disregard one's own invaluable contribution to society as significant.
I'm sure everyone who knew Dhirubhai well will have his or her own little anecdote that illustrates his unique personality. He was a person whose heart and head both worked at peak efficiency levels, all the time. And that resulted in a truly unique and remarkable work philosophy, which is what I would like to define as Dhirubhaism.
Let me explain this new "ism" with a few examples from my own experiences of working with him. Read on. . .
Text: A G Krishnamurthy, Business Standard
Image: Dhirubhai Ambani, chairman of Reliance Industries, at a Reliance's annual general meeting in Mumbai. | Photograph: Rediff.com library
Also read: The amazing success story of 'Dr Heart'
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