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How did Adidas get its name?
Footwear

How did Adidas get its name?
Take the Rediff Business Quiz and find out how much you know about the footwear industry.

Biz Quiz is best viewed in Internet Explorer (IE) and Netscape above version 6.0.

1. How did Adidas get its name?
a) From the place where the company was started
b) From a combination of nickname and last name of the founder
c) From the family name of the founder

2. Which footwear company's logo is known as the Vector?
a) Bata
b) Reebok
c) New Balance

Wrong! Try again..
Wrong!
The correct answer is Reebok.
In 1958, the company J W Foster & Sons became Reebok -- named after a fleet-footed gazelle. Sport stars Allen Iverson and Andy Roddick are some of Reebok's brand ambassadors.
Correct!
In 1958, the company J W Foster & Sons became Reebok -- named after a fleet-footed gazelle. Sport stars Allen Iverson and Andy Roddick are some of Reebok's brand ambassadors.

3. Which is the only Indian company that is among the top 5 manufacturers of leather footwear of the world?
a) Bata
b) Liberty Footwear
c) Lakhani

Wrong! Try again..
Wrong!
The correct answer is Liberty Footwear.
With a turnover of more than $100 million, Liberty is the biggest Indian footwear company producing more than 60,000 pairs of footwear a day. The company has some of the best brands under its belt which include Coolers, Gliders and Force 10.
Correct!
With a turnover of more than $100 million, Liberty is the biggest Indian footwear company producing more than 60,000 pairs of footwear a day. The company has some of the best brands under its belt which include Coolers, Gliders and Force 10.

4. Which footwear firm was established in Czechoslovakia but is a household name in India?
a) Bata
b) Lumberjack
c) Woodland

Wrong! Try again..
Wrong!
The correct answer is Bata.
Bata was established on August 24, 1894 in Zlin, Czechoslovakia by Tomas Bata. The company first established itself in India in 1931 and commenced manufacturing shoes in Batanagar in 1936.
The Batanagar factory is the first Indian shoe manufacturing unit to receive the ISO 9001 certification in 1993.
Correct!
Bata was established on August 24, 1894 in Zlin, Czechoslovakia by Tomas Bata. The company first established itself in India in 1931 and commenced manufacturing shoes in Batanagar in 1936.
The Batanagar factory is the first Indian shoe manufacturing unit to receive the ISO 9001 certification in 1993.

5. Which famous footwear brand does M&B Footwear Pvt Ltd produce in India?
a) Picasso
b) Lee Cooper
c) Florsheim

Wrong! Try again..
Wrong!
The correct answer is Lee Cooper.
M&B Footwear signed an exclusive license deal with Lee Cooper of the United Kingdom for manufacturing and marketing shoes under the internationally renowned Lee Cooper brand. M&B also bagged the Indian manufacturing and marketing licence for Levi's footwear.
Correct!
M&B Footwear signed an exclusive license deal with Lee Cooper of the United Kingdom for manufacturing and marketing shoes under the internationally renowned Lee Cooper brand. M&B also bagged the Indian manufacturing and marketing licence for Levi's footwear.

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Compiled by: P Sathya Murthy



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