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Syngal set to head BPL cell ventures

Baburajan K

The BPL group is set to appoint BK Syngal as the chairman of its two cellular operating firms - BPL Mobile and BPL Cellular.

However, Syngal will continue as vice-chairman of BPL Communications, the holding arm of BPL Mobile and BPL Cellular.

The top-level management changes came in the wake of KS Jayanth Kumar, the managing director of BPL Cellular, moving to BPL Ltd, the consumer electronics arm of the group, as chief executive officer.

BPL Communications in an internal communique to its top team in Bombay said that Syngal will be the head of the cellular operations of the two firms.

Girish Rangan, CEO and executive director of BPL Mobile, and FB Cardoso, CEO and executive director of BPL Cellular, will report to Syngal.

Syngal, in his new capacity, will finalise strategies to aggressively market its products and services in the cellular market.

Top BPL Mobile executives said the move was aimed at strengthening its presence in the cellular markets including Bombay, Kerala, Tamil Nadu.

Syngal, the former chairman of Videsh Sanchar Nigam, is likely to hold a two-day meeting in Bombay with the top executives of BPL Mobile, the executives added.

Rajeev Chandrasekhar, chairman of BPL Communications, is also likely to attend the brain storming session in the next two days. All the BPL group companies have seen a number of top level changes in the recent past few weeks.

BPL Communications' group chief financial officer Anando Mukherjee is among the few who have stepped down recently. However, Mukherjee, who was advising the group on the merger between BPL Communications and the Birla-Tata-AT&T union, will continue for some more time as advisor.

The other senior executive who has put in papers is BP Singh, the chief operating officer of BPL Mobile. He has left the company when BPL Mobile is reeling behind Hutchison Max Telecom in terms of cellular subscriber-base in Bombay. Singh relinquished from his position for seeking greener pastures.

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