If Kiki Challenge was about dancing in and out of a moving car, the Falling Stars challenge has people falling out face down.
If you thought Kiki Challenge was risky, you haven't seen or heard the latest.
'Falling Stars' or 'Flaunt Your Wealth' challenge is slowly taking social media by storm.
What is the challenge?
The bizarre challenge first started in Russia in August followed by China and the US.
As part of the challenge, youngsters posted pictures of them falling out of fancy cars and private jets displaying all the material wealth around them.
From bags to shoes, makeup and gadgets, men and women shared pictures of their favourite and most valuable things and tagged their friends.
How it started
When Italy-based photographer Sandro Giordano met with an accident, he realised that while he fell off his bicycle, instead of protecting himself, he held on to the objects he was carrying.
He came up with 'falling stars' photo series to highlight the daily lives of different people and and also to mock and tell the world how 'material pleasures' varied from person to person.
Giordano saw 'falling stars' as a satirical project to explore and showcase your vulnerable side to the world.
The challenge became popular in China because the fashion-conscious teens in the country saw it as a means to show off their clothes, high-end accessories and makeup.
Meanwhile, some others took up the challenge to mock their poverty and show the world how little they had acquired.
Dear readers, what do you think of the challenge? Will you take it up or skip?