Yana Gupta has made a career out of it.
Shamita Shetty, like her sister Shilpa Shetty, revived her career with it.
Even stars like Aishwarya Rai and Urmila Matondkar have tried their hands at it.
What are we talking about? Item numbers!
These catchy -- and more often than not raunchy -- dance tracks are as popular with actresses as they are with filmmakers and audiences!
Check out some hot item numbers coming up!
Text: Ronjita Kulkarni
Design: Uday Kuckian