The new Ford Fiesta at Rs 823,500

American carmaker Ford launched a new version of its sedan Fiesta on Wednesday. This is the first of the eight new global vehicles that the company plans to introduce in India by 2015.

The kinetically designed all new Ford Fiesta was launched in Mumbai.

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Ford's existing Fiesta series model Fiesta Classic, along with Figo have fetched quite encouraging sales for Ford.

"Ford is not backing away from its commitment to the Indian market.

We are here for the long haul and launch this vehicle and reiterate our 'One Ford' vision by bringing the first of the eight new global vehicles to be launched here by 2015," Ford India president and MD Michael Boneham said.

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New looks, cruise control and advanced voice controls in the New Ford Fiesta are expected to attract car buyers.

All New Ford Fiesta comes in four variants viz. Style, Trend, Titanium, Titanium+ and all these variants are available in both petrol and diesel.

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The New Ford Fiesta Style petrol is priced at Rs 823,500 ex showroom New Delhi and the high-end Titanium+ petrol version is priced at Rs 942,200 and the diesel version is priced at Rs 1,042,200.

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Those who wish to go for the entry level New Fiesta diesel will have to pay Rs 927,200.

The petrol engine offers a fuel economy of 17 km/L while the 1.5 L Duratorq TDCi returns a mileage of 23.5 km/L.

It is available in seven color options.

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Adding to the superior drive of the all-new Fiesta is the outstanding performance and efficiency of its engines.

Leading the way is the new 1.5 TiVCT petrol engine, designed specifically for local driving conditions.

Its advanced, twin independent variable cam timing delivers optimum performance to deliver new levels of fuel economy, power and reduced emissions.

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The diesel is a 1.5L TDCi Duratorq 90PS engine.

Both the engines are made of all-aluminum alloy and are mated to a 5-speed transmission.

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Produced at Maraimalai Nagar plant in Chennai, the Fiesta is all set to give a new meaning to passenger safety and fuel efficiency with first in segment features such as Electric Power Assisted Steering (EPAS) and Advanced Bluetooth Voice Control System.

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New Fiesta which is basically a European car has been Indianised with suspension and other modifications for the domestic market.

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Ford has put in safety and security features as standard on all its variants.

The safety features include, ABS, ABD, driver side airbags, front passenger airbags, energy absorbing bumpers and crumble zones and engine immobiliser.

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Ford has impregnated Kinetic design in the new Fiesta, which gives a feeling as if the car is moving even if it is stationary.

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Overall, the exteriors have been worked quite impressively with curves and elongated headlamps, which make the car stand apart from others.

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It also has automatic folding side mirrors that are sure to impress the passerby when you park the car.

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On the inside, new Fiesta has a cockpit design with multi-function LED display and cruise control, voice commands and voice activated mobile phone controls besides Bluetooth connectivity.

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The display gives information about the phone, music and air-conditioning.

The new voice activated controls on the Fiesta will ease your driving experience.

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Just speak to it and it will dial a number using your mobile, will adjust the AC fan speed and temperature besides playing your favorite number on the CD or on your iPod.

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