Price comparison: EcoSport vs. Duster, Amaze, Swift

The Ford EcoSport has just gone on sale in India. Now, we finally answer all the unanswered questions.

How does it compare to the Renault Duster? How does it compare to other sub-4m cars? How does it compare to a similarly priced hatchback?

Let's first take a look at the prices of the Ford EcoSport and the Renault Duster.

NOTE: All prices are ex-showroom, Delhi

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Petrol Variants

The 1.5-litre 4 cylinder engine in the Ford produces 112 PS of power and from driving the Ford Fiesta we know that this is a good engine, tried and tested, offers good performance and fuel economy.

The 1.6-litre 4 cylinder Renault puts out 104PS of power. In terms of engine performance and technology, the Ford is clearly superior, there is no argument there.

The argument comes when we talk about size. Where the EcoSport's 3,999 mm length classifies it as a sub-4m car, the Duster has a generous 4,315mm length.

In terms of interior space, the Duster is definitely larger in size than the EcoSport.

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Where the Ford EcoSport is priced at Rs 559,000 for the base petrol, the Duster costs Rs 799,000.

If you're looking at the top-end variants, the EcoSport 1.5 Petrol MT Titanium costs Rs 751,000 while the Duster RxL Petrol costs Rs 893,000.

We must tell you at this point that the EcoSport Titanium is feature rich and makes the Duster RxL feel spartan.

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Diesel Variants

The aggressive base pricing of the EcoSport really shows when you take a look at the diesel variants.

Where the 1.5 diesel MT costs Rs 669,000, the Duster 85PS RxE costs Rs 873,000. Thats a good Rs 204,000 difference.

The top-end Duster 85PS diesel RxL Option costs Rs 10.96 lakh whereas the EcoSport Titanium (0) diesel costs only Rs 899,000.

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The Rs 200,000 difference is visible even in the top-end models, and we have to mention once again that the EcoSport Titanium (0) has better features than the Duster.

If you're going in for the Duster 110PS RxZ Option, you end up paying a whopping Rs 12.18 lakh.

While you may argue that the 110PS Duster has a 20PS power advantage over the EcoSport, it must be mentioned that the price difference is an astounding Rs 318,000.

To put that value into perspective, a Hyundai Eon D-Lite+ costs Rs 312,000.

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The Ford EcoSport's pricing has stirred a hornet's nest in the Indian B Segment, too. There is going to be a lot of hatchbacks and sub-four metre sedans in the line of fire.

To begin with, the Honda Amaze and the Maruti Swift Dzire face an imminent threat, considering that the Indian car buying mass is sold by the idea of a mini SUV.

To them, the high seating position and the status that comes along with an SUV are attractive propositions.

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The Ford EcoSport's petrol range starts from Rs. 559,000 (1.5 MT Ambiente) and Rs 845,000 (1.5 AT Titanium).

The d1iesel range starts at Rs 669,000 for entry level diesel while the fully loaded diesel variant (Titanium+) would set you back by Rs 899,000.

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In comparison, the Honda Amaze's petrol range starts from Rs 499,000 to Rs 757,000. The diesel variants range from Rs. 603,000 to 766,000.

Coming to the Swift Dzire, the petrol range is from Rs. 492,000 to Rs 674,000 while the diesel range starts from Rs 599,000 to Rs 750,000.

While there is a considerable gap between the respective top end versions, the entry-level petrol and diesel variants of the EcoSport are sufficiently close to that of these popular sub four-metre sedans, inviting the prospective customers to give the SUV a serious thought.

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So can the EcoSport manage to lure a potential customer who is looking for a premium hatchback?

Let's start with the segment king, the Maruti Swift. The hatchback's petrol variants range from Rs 448,000 to Rs 577,000. The diesel range starts from Rs 558,000 to Rs 689,000.

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The Hyundai i20′s petrol variants retail from Rs 484,000 to Rs 787,000 whereas the diesel variants range from Rs 599,000 to Rs 763,000.

There is a certain overlap in the price range of these hatchbacks and that of the Ford EcoSport that could end up in the latter's favour.

We have to give it up for Ford for getting the pricing right this time. The EcoSport has got just the start it needed!

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